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Photo ops and fist-pumping for this week's sponsors, with whom we'd gladly ride boats, helicopters, subways, and SUVs. Want to join in our intermodal insanity? There's info here.

• American Apparel
• Hersheys
• The Promise
• The New York Times
• Possible Side Effects
• Travelocity
• Speedo
• HSBC
• Depeche Mode
• Walkmen
• Delta
• Willie Mason
• Miramax
• Honda Fit
• Hyperion Books
• Mini
• The New School

Advertiser-Sponsored Dinner at Balthazar
 Advertisers want to know stuff about you. You want nice dinners, ideally paid for by someone else. And we've got the perfect solution, after the jump.

Go here to complete a quick brand-research study. While you're answering it, pay attention to how many questions are asked. Then send an email telling us how many questions there were to brandstudy@gawker.com (that's how we can tell if you actually took the survey), and we'll select one emailer with the right answer to win a $200 gift certificate to Balthazar. Everybody wins! (By entering you agree to our Contest Rules.)